Social Media Campaign
Social Media campaign for Home Entertainment release of Paddington 2. Campaign included exclusive announces, paid media and organic content for digital, DVD, and
Blu-ray releases. Social content was distributed throughout Facebook, Twitter, YouTube, Instagram, Tumblr and Snapchat pages for all WB and StudioCanal channels. Custom build pieces were created for campaign utilizing keyart, print packaging, motion graphics, sound design, film score, and feature footage.
Client: Warner Bros. Entertainment
Agency: The M Factor
Title: Producer/Associate Art Director